Mary DonnéKim Kardashian’s SKIMS Named the Underwear Partner of NBA and the Rise of the Super InfluencerUnless you’ve been living under a rock for the last few years, you’ll probably be aware that SKIMS is Kim Kardashian’s shape and loungewear…4 min read·Dec 28, 2023----
Mary DonnéTikTok chases Gen Z’s E-Commerce TrendThe word on the street is that TikTok is exploring opportunities to integrate e-commerce functionalities into its platform. This means the…2 min read·Dec 28, 2023----
Mary DonnéThe Advertiser’s Dilemma. How truthiness and post-truth cost more than money.I earn a living by propagating lies, toxicity, and bullying. Yes, that’s right. I’m an advertiser. So why I am picking now to care about my…4 min read·Jan 30, 2023----
Mary Donné3 Great Reasons to Use Paid Social MediaWhen you consider that nearly 33% of shoppers discover new products directly via paid social media, not taking advantage of it for your own…3 min read·Nov 4, 2022----
Mary DonnéMay I tell you the difference between Advertising, Marketing, and Media Buying?Advertising and marketing are two closely related disciplines, but they are not the same thing. Pay Per Click (‘PPC’) advertising —…5 min read·Sep 1, 2022----
Mary Donné3 Big Benefits of Starting your Paid Social Media Campaign TodayPaid social media is a form of online advertising that allows businesses to target potential customers through platforms like Facebook…2 min read·Aug 31, 2022----
Mary DonnéOnline Advertising versus Old School AdvertisingSo you know that advertising should be an integral part of your marketing plan. Why? Because it generates awareness and interest in what…2 min read·Jul 25, 2022--1--1
Mary DonnéGet More Conversions on Facebook with Custom AudiencesFacebook custom audiences allow you to target your ads specifically to the people who are most likely to be interested in your product or…3 min read·May 24, 2022----
Mary DonnéWhat’s the Difference Between Google Ads and Facebook Ads?Facebook ads and Google ads are both great for businesses wanting to advertise online. But which one is the best?3 min read·May 5, 2022----
Mary Donné5 Lessons my Dog has Taught me About AdvertisingDogs are always happy and loving. Any ads specialist will tell you that it’s really difficult to run a ‘negative’ advertising campaign —…2 min read·Apr 21, 2022----